Twitter is a funny thing. Usually I just login to scroll through my feed to see what’s up with my friends, celebrities or brands I follow. Other times I’ll use it when there’s a huge breaking news story and other times I’ll just Tweet what I ate for dinner last night. Lately though, I’ve been using the Twitter search function a lot more.
Contrary to popular belief, SEO is not dead! What is dead are some of the methods which used to be implemented to achieve SEO success. Many online marketers are still doing a great job getting their clients’ websites ranked on the first page of Google (and Yahoo and Bing), but the time it takes to get them there has significantly increased.
It’s no secret that over the past 3-5 years, not for profit organizations have been using the web to help boost awareness for their campaigns, their brand and their fund raising drives. There’s just one small problem, most of the web and social media sites these organizations set up end up looking somewhat average.
Whenever me or a member of the online marketing team here at Windsor Web Design go into a pitch meeting, we always do our best to not only try to gain the client work but educate them as well. Gaining them as a client would be ideal, but having them leave the meeting saying “wow, those guys really know their stuff…